Molly Benjaminson
5:04
42°

Making complex technology
easier to understand.

I build brand, web, and growth experiences that help people understand complex products.

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Technology isn't complicated.
It's explained the wrong way.

The best products don't succeed because they're more complex, they succeed because people understand them.

That's where I come in.
Technical Jargon
AI-powered scheduling orchestration.
↓
Human Clarity
A calendar that finds the best time for everyone.
Work

Featured projects

01 / 03
01
2024 - 2026
01 - Reclaim Website
02
2026
02 - Pomodoro Timer
03
2020 - 2022
03 - Kepion Rebrand
1 / 3
CHALLENGE
APPROACH
OUTCOME

Helping people understand what Reclaim does.

The product was powerful, but the website made people work too hard to understand it. I restructured the story around the customer needs and simplified the experience from first visit to signup.
Role
Brand Strategy
Year
2024 - 2026
APPROACH

How I create clarity

01
Listen
Understand the problem before proposing a solution.
02
Translate
Turn complexity into something people can immediately understand.
03
Build
Ideas become real quickly. The best solutions come from testing, not debating.
04
Improve
Launching is just the beginning- I measure, learn and keep refining over time.
JOURNEY

Putting ideas into practice

Dropbox
Brand Strategist
2024 - Present
Leading website strategy, brand marketing, and product storytelling to help more people discover, understand, and adopt Reclaim.
website strategy · brand marketing · webflow
Reclaim
Content & Design Specialist
2023 - 2024
Built product launches, marketing campaigns, and website experiences that made a growing product easier to understand.
product marketing · brand design · content strategy
Kepion
Content Marketing Specialist
2020 - 2022
Led brand and website initiatives that helped enterprise customers navigate a complex software platform with confidence.
brand strategy · website design · product storytelling
Boundless Immigration
Operations Specialist
2019 - 2020
Simplified complex immigration processes into clear, approachable customer experiences.
customer experience · process design · communication
Squarespace
QA Engineer
2017 - 2019
Tested new website features and helped improve the quality and consistency of the product before release.
quality assurance · user testing · documentation
Every landscape photograph featured throughout this site was captured by me.
If you'd like to see more, I've put together a small gallery →
Contact

Let's build something people understand.

I'm always excited to talk about thoughtful products, ambitious teams, and making complext ideas easier to understand.
Reach out →
Elsewhere
LinkedIn
Resume
Instagram
Location
Washougal, WA
Remote everywhere.